Personal
I am a consultant, a specialist in digital marketing and data-driven advertising, a developer in my spare time, and a lover of free software and Dungeons & Dragons. Pirate and nerd.
My fascination with technology started early, when I got my first video game, an Atari made by the much-missed CCE, which made me want to create my own games. That became a reality when, in fifth grade, I was introduced for the first time to a computer I could really use: an MSX Hotbit running the Logo programming language, and from then on nobody could stop me.
Later I started studying Computer Science at UNISINOS, where I held a scholarship in the Interdisciplinary Graduate Program in Applied Computing (PIP-CA), working on several Software Engineering projects.
Today, besides working, running RPG games and taking care of a very smart Border Collie, a stubborn Shih-tzu and my beloved wife, I try to take part in technological innovation movements, especially those involving digital communication and the human connections it creates. That is why I contribute to some open source projects, volunteer to teach people how to code and show up at every single “blessed” Campus Party.
Work
I have been working with the internet since the last century, when I started as webmaster of the newspaper Correio do Povo, in Porto Alegre, Brazil. Since then I have worked at companies such as SERPRO, Terra Networks, Cadastra, Grupo RBS and Grupo ABC. At the latter, because of the digital media experience I gained during the five years I worked at the former DM9, one of its largest agencies, I was invited to be the Chief Technology Officer of a new startup, developing Data Science solutions focused on communication and marketing for Grupo ABC.
I am currently part of the Build Experience team at Accenture Song, as a personalization specialist, creating connected and intelligent platforms that enable companies to run business processes in a customer-centric culture.
Although I built my career in an office, in a remote past I got my hands dirty! I worked as a mechanical technician specializing in toolmaking and die making, building molds for injected materials.